‘Breaking’ Archives
The Fine Art of the Launch
Most new product introductions don’t get close to meeting their goals. Jack Gordon reported in New Products Magazine his research that found nearly 95% of new product introductions failed. What's lost is more than just time and money. An organization that attempts a launch or two or three and achieves continued poor results also loses its [...]
The Secret Of Authentic Innovation
A Guest Blog from Larry Ackerman, Founder, The Identity Circle, Author of Identity is Destiny and The Identity Code As we slide into 2010, working to trade recession for recovery, there seems to be more and more talk about how to rekindle top-line growth, how to build competitive advantage, and how to find and hold onto really great [...]











